When it comes to visibility, few tools are as effective as a good giveaway. Players love the chance to win a game, and the enthusiasm generated by contests is one of the most powerful engines of engagement in the entire hobby.

Giveaways spread quickly. They create shares, likes, comments, and conversations. They reach players who might never have heard of a game otherwise. And they turn passive readers into active participants.

For publishers, this means immediate reach and genuine interest. For players, it means discovering new titles—often from smaller creators—while enjoying the excitement of possibly winning something they’ll love.

Giveaways aren’t just marketing tricks. They’re bridges between creators and players. And they work.